AI Token & Business Calculator

Estimate your AI costs and business metrics

Token & Cost Estimation
words
Business Plan Estimation
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words

How to Use This Calculator

Understanding Tokens

Tokens are the basic units of text that AI models process. In English, one token is approximately 4 characters or 0.75 words. This calculator estimates token counts based on word counts to help you predict API costs.

Example:

A 100-word prompt would be approximately 133 tokens (100 ÷ 0.75). The AI's response would be calculated similarly based on your desired output length.

Token Cost Calculation

The calculator works in three steps:

  1. Counts input tokens from your prompt
  2. Estimates output tokens based on your desired word count
  3. Calculates cost using the selected model's pricing
Calculation Example:

Prompt: "Write a 300-word article about renewable energy" (10 words ≈ 13 tokens)

Output: 300 words ≈ 400 tokens

Model: GPT-4 (Input: $0.01/1K tokens, Output: $0.03/1K tokens)

Cost: (13/1000 × $0.01) + (400/1000 × $0.03) = $0.01213 total

Business Planning

The business calculator helps you understand how many subscribers you need to reach your income goals, considering:

  • Your target monthly income
  • Average words generated per user
  • Your subscription price
  • AI model costs
Business Example:

Goal: ₹1,00,000/month

Price: ₹499/user

Users Needed: 201 (1,00,000 ÷ 499)

Avg. Use: 5,000 words/user ≈ 6,650 tokens

Cost: ₹12/user (GPT-3.5 Turbo) → ₹2,412 total cost

Profit: ₹97,588 (97.6% margin)

AI Model Comparison Guide

Comprehensive comparison of leading AI models to help you choose the right one for your needs.

Model Comparison at a Glance
Model Speed Cost (per 1M tokens) Context Window API Availability Best For
GPT-4o
Fast (2x GPT-4) 		$5 (in) / $15 (out) 128K Widely Available Multimodal Complex reasoning
GPT-4 Turbo
Moderate 		$10 (in) / $30 (out) 128K Widely Available Enterprise apps Technical writing
Gemini 1.5 Pro
Moderate-Fast 		$3.50 (in) / $10.50 (out) 1M Available Long context Research
Claude 3 Opus
Moderate-Slow 		$15 (in) / $75 (out) 200K Available Analysis Strategy
Claude 3 Haiku
Very Fast 		$0.25 (in) / $1.25 (out) 200K Available Simple tasks High volume
Grok-1.5
Fast 		$7 (in) / $21 (out) 128K X Premium+ Real-time data Conversational
Mistral Large
Very Fast 		$4 (in) / $12 (out) 32K Available European data Cost-effective
Practical Examples
Token Calculation Example
Scenario: Blog Post Generation
  • Prompt: "Write a 1000-word article about sustainable energy" (15 words ≈ 20 tokens)
  • Output: 1000 words ≈ 1333 tokens
  • Cost Comparison:
Model Cost
GPT-4o $0.02 (input) + $0.02 (output) = $0.04
Claude Haiku $0.0005 + $0.0017 = $0.0022
Gemini 1.5 $0.0007 + $0.0014 = $0.0021
For high-volume content generation, Claude Haiku or Gemini offer 10-20x cost savings over GPT-4
Business Planning Example
Scenario: AI Writing SaaS
  • Target: ₹5,00,000/month
  • Price: ₹1,499/user
  • Usage: 15,000 words/user/month
Metric GPT-4 Claude Haiku
Users Needed 334 334
Cost/User ₹82.50 ₹6.88
Total Cost ₹27,555 ₹2,298
Profit ₹4,72,445 ₹4,97,702
Margin 94.5% 99.5%
Choosing a cost-effective model can increase profits by 5-10% in high-volume businesses
Model Selection Guide
Best Value
Budget-Conscious Projects
Recommended Models:
  • Claude 3 Haiku
  • Gemini 1.5 Pro
  • Mistral Large
When to Use:
  • Prototyping
  • High-volume simple tasks
  • Content generation
  • When budget > performance
Cost savings: 5-20x compared to premium models
Balanced
General Business Use
Recommended Models:
  • GPT-4o
  • Claude 3 Sonnet
  • Gemini 1.5 Pro
When to Use:
  • Customer support
  • Business automation
  • Marketing content
  • Data analysis
Best balance of cost and capability for most business needs
Premium
Mission-Critical Applications
Recommended Models:
  • GPT-4 Turbo
  • Claude 3 Opus
  • Gemini 1.5 Ultra
When to Use:
  • Complex analysis
  • Strategic planning
  • Legal/medical applications
  • When accuracy is critical
Highest quality results regardless of cost
API & Business Considerations
API Availability
OpenAI Most widely available
Anthropic Available globally
Google Gemini Available with waitlist
Grok X Premium+ only
Mistral Available in Europe
Consider regional availability and compliance requirements for your business
Business Usage Tips
  • Mix models - Use cheaper models for simple tasks and premium for complex ones
  • Monitor usage - Track token consumption by user/feature to optimize costs
  • Implement caching - Store common responses to reduce API calls
  • Adjust parameters - Lower temperature/max tokens where possible
  • Plan for fallbacks - Have backup models for API outages